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Engaging Students In Philanthropy: A Collaborative Approach
- Advance
- CFRE
- Unidentified Fundraising Opportunities
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Dr. Julie Knight
The number of Carnegie Mellon student donors is growing, yet their awareness of giving is limited. From a recent on-campus survey, students considered a donor someone who gives $2,500 or more and graduated 9+ years ago. This session will discuss how the CMU annual giving team is working with campus partners to educate, engage, and solicit students using a variety of technologies and methods. Our goal is to create informed donors now and as future alumni.